Absolut sound sculptures

Absolut Vodka has sponsored two sound art installations: Absolut Quartet in NYC and Absolut Choir in Stockholm. Both installation are interactive via the web.

I have mixed feelings about corporate sponsorship of art. It is helping artists create and promote their artworks (and corporate sponsorship of museum exhibits has certainly become common-place). But imposing the vodka's name on the artwork's titles seems too intrusive to me. At least it isn't as obnoxiously promotional as some corporate art events.

Absolut Quartet (see video above) is the more interesting of the two works. It seems inspired by the Animusic "Pipe Dream" computer animation (see below), which became an urban legend (claiming that "Pipe Dream" was a physical sculpture).

[Via Make]